TOYOTA
—Book
of names

2016
USA

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Moli Studio 3D Art Direction

Cuna.

"My girlfriends and I take a lot of road trips, and because my Prius is easy on gas, I'm usually the driver. But every time we go somewhere, the same thing happens. We can't go a mile before they fall asleep. The car is so quiet, they can't help themselves. And it's not just one of the girls – it's all of them. I open the windows and crank up the stereo, but they sleep right through it.

One time they even managed to sleep the entire way to Vegas – that's 10 hours! I would never tell them this, but the truth is, I don't really mind. It beats dealing with a bunch of backseat drivers. But I could do without all the snoring. And the drool. I'm not crazy about that."



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Moli Studio 3D Art Direction

Details

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Moli Studio 3D Art Direction
Moli Studio 3D Art Direction

Rocker.

"Now picture this: What happens when you put together an 80's heavy metal band + a lavish hotel room + rock n' roll craziness... and let it brew for a night? Well, that's how the interior of my Corolla ends up whenever I take my dogs for a ride.

Don’t get me wrong, there aren't any TV's flying through the window, or groupies screaming, but there's some howling, seats covered in paw prints, rubber toys swimming in saliva, and every hit rock song from the 80’s on the radio. That’s why I call my Corolla: 'Rocker'. Because no matter how tough the gig is, my Rocker is always ready to roll."



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Moli Studio 3D Art Direction

Details

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Moli Studio 3D Art Direction

Stills

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Moli Studio 3D Art Direction

TOYOTA THE BOOK OF NAMES | MÁS QUE UN AUTO

 

CLIENT DRAB BRAND AGENCY
CREATIVE DIRECTION DRAB BRAND AGENCY / CONILL

ART DIRECTION DRAB BRAND AGENCY
DESIGN DRAB BRAND AGENCY

ILLUSTRATION MOLISTUDIO

Moli Studio 3D Art Direction

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More: Marie KondoArt Direction

EO1: Crystal SeriesArt Direction

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EO1: Mass productionArt Direction

Project AlphabetArt Direction

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SchöftlandArt Direction

Google Color MapsArt Direction

ComplementsArt Direction

Moli 3D Art Direction

Worldwide
Directly contact us for any inquiries to: info@molistudio.com

Netherlands, Germany,
Switzerland & Belgium

Artbox
Wakkerstraat 24H
1097 CG
Amsterdam — Netherlands

+31 (0) 20 668 1551
info@artbox.nl

France
Creasenso
21, Rue de Trévise
75009
Paris — France

+33 148 00 1212
hello@creasenso.com

China
D'ele Management
3—4F, Building D
357 Zhaohua Road, 
200050
Shangai — China

+86 21 62 253 790
ele.jin@delemanagement.com

Australia
Honeymill
Sydney — Australia

+61 421 051 579
paul@thehoneymill.com

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